Let KAYAK do the searching
Based on KAYAK hotel searches, the most popular destination is Destin (33% of total searches to North Florida). The next most popular destinations are Panama City Beach (30%) and St. Augustine (19%). Searches for hotels in Gulf Shores (18%) are also popular.
KAYAK users have found double rooms in North Florida for as cheap as $14 (Jacksonville) in the last 3 days. The average price is $365.
In the last 72 hours, users have found North Florida hotels for tonight for as low as $49 (Crestview). Users have also found 3-star hotels from $69 (Ocala) and 4-star+ hotels from $102 (Gainesville).
In the last 72 hours, users have found North Florida hotels for this weekend for as low as $51 (Marianna) per night. Users have also found 3-star hotels from $81 (Jacksonville) and 4-star+ hotels from $132 (Tallahassee).