PZA is a fun and creative way to use the word Pizza. It is clean, vibrant, with a branded aspect that will be repeatable and a common staple in the restaurant community. As I start my new family and become older and respected, PZA will grow with me, my family, you and your family, and will become the Pizza place that we grew up with (the place our parents took us for a good time). Parlour will play a smaller role yet is key in the name to define the concept of the restaurant. The word "Parlour" being as old as pizza itself is defined as business that specializes in goods and services. The goods and service that I know and specialize in is pizza and tradition. The parlour aspect brings suggestions of my tradition to the restaurant, checkered tables, green carpet, wicker wrapped wine bottles, and my Nonnos passion of creating pizza and making customers feel like family.