Florence car rentals from $44/day

This price is the cheapest per day rate found by a KAYAK user in the last 48 hours by searching for a car rental in Florence with a pick-up date of 5/30 and drop-off date of 6/2. Fares are subject to change and may not be available at all agencies or on all dates of rental. Click the price to replicate the search for this deal.

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Useful Info
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Cheap car rentals in Florence

Discover the best prices for you by selecting your travel dates on KAYAK.
Mitsubishi Mirage car
Mitsubishi Mirage
or similar Small
2
2
4-5
$44/day
Nissan Versa car
Nissan Versa
or similar Small
4
2
2/4
$44/day
Toyota Corolla car
Toyota Corolla
or similar Medium
5
3
2/4
$45/day
Volkswagen Jetta car
Volkswagen Jetta
or similar Medium
5
3
2/4
$45/day
Chevrolet Malibu car
Chevrolet Malibu
or similar Large
5
2
2/4
$45/day
Chevrolet Tahoe car
Chevrolet Tahoe
or similar SUV
5
2
4-5
$96/day
Audi A4 car
Audi A4
or similar Luxury
5
5
4-5
$95/day
Toyota Tacoma car
Toyota Tacoma
or similar Pickup truck
5
3
2/4
$48/day
Hyundai Kona car
Hyundai Kona
or similar SUV
4
2
4-5
$47/day
Nissan Rogue car
Nissan Rogue
or similar SUV
5
3
4-5
$48/day
Chevrolet Equinox car
Chevrolet Equinox
or similar SUV
5
3
4-5
$58/day
Jeep Wrangler Unlimited car
Jeep Wrangler Unlimited
or similar SUV
5
2
2/4
$73/day
Best rates found by KAYAK users in the past 48 hours.
Useful Info

Good to know

Most popular agency

Hertz

Most popular car type

Standard

Average price

$54/day

Good deal

$51/day

KAYAK’s insights & trends for Florence car rentals

Check out the latest trends and booking tips to rent a car in Florence with confidence.

How far in advance should you book a rental car in Florence?

You should book your rental car in Florence around 67 days before your trip in order to get a below-average price.

What is the best rental car company in Florence?

Based on ratings and reviews from real users on KAYAK, the best car rental companies in Florence are Enterprise Rent-A-Car (7.3), Budget (6.7), and Avis (6.2).
Enterprise Rent-A-Car
Enterprise Rent-A-Car
Rated 7.3/10
Budget
Budget
Rated 6.7/10
Avis
Avis
Rated 6.2/10
Hertz
Hertz
Rated 5.3/10

What is the most popular rental car in Florence?

SUV rentals (Hyundai Kona or similar) are the most popular type of vehicle to rent in Florence. SUV rentals in Florence cost $85/day on average, though some users have found deals as low as $51/day.

What is the cheapest month to rent a car in Florence?

The cheapest month to rent a car in Florence is August at an average cost of $52/day. April is the most expensive month to rent a car in Florence when prices are $69/day on average, which tends to be 15% above the yearly average rental price for Florence.

What rental car company in Florence has the most locations?

Budget, Enterprise Rent-A-Car and Hertz each operate 2 locations in Florence, more than any other rental company.

KAYAK’s top tips for renting a car in Florence

  • Car rentals in Florence offer distinct advantages over alternative transport options. Public transportation schedules may not always align with your itinerary, making exploring the city and its surrounding areas difficult. With car rentals in Florence, you can set your own schedule and travel at your convenience. Some tourist attractions in and around Florence may be in remote or less accessible areas. A car allows you to easily reach these destinations without relying on public transportation or costly taxi services. You can visit areas like the stunning Natchez Trace Parkway with Florence car rentals and explore the scenic Bankhead National Forest.
  • The most convenient airport to land at when you visit Florence is Muscle Shoals Airport (MSL). After you arrive at Muscle Shoals Airport (MSL), you can easily find the car rental counter at the terminal building near the baggage claim area. You can also get free shuttle bus services from car rental agencies like Avis to take you to the car rental desk. For the best Florence car rental deals, consider reserving your car from the airport's website up to six months before arrival.
  • Driving car rentals in Florence presents a moderately calm and relaxed environment with generally law-abiding motorists. Residents adhere to traffic rules and regulations, making it a relatively safe city. While there are occasional instances of impatience or aggression, they are not prevalent. Florence has a reasonable number of bicycles on the road, but they typically follow designated bike lanes. Large trucks are standard due to the city's industrial activities but are generally courteous.  Be careful and adhere to the rules of the road for a smooth driving experience.
  • Driving car rentals in Florence can have challenges, particularly during rush hour (7 am to 9 am and 3 pm to 7 pm) when traffic congestion is more common. The most affected roads during peak times include Highway 72, Cox Creek Parkway, and Florence Boulevard. It's advisable to plan your journeys accordingly and allow extra time for delays. Some seasons can flood with visitors, which means limited parking spaces in Florence. While Florence generally experiences mild weather throughout the year, heavy rain can occasionally cause slippery road conditions.
  • 25% of our users found rental cars in Florence for $51 or less
  • Standard rental cars in Florence are around 51% cheaper than other car types, on average

FAQs about renting a car in Florence

  • How much does it cost to rent a car in Florence?

    On average a rental car in Florence costs $54 per day. But prices differ between operators and you can save money through a price comparison of car rental deals from different agencies. The cheapest price for a car rental in Florence found in the last 2 weeks is $54.

  • How can I find car rentals near me in Florence?

    Take a look at our extensive car rental location map to find the best rental cars near you.

  • How much does a Standard car rental cost in Florence?

    A Standard car rental in Florence costs $79 per day, on average.

  • How much does a Premium car rental cost in Florence?

    A Premium car rental in Florence costs $76 per day, on average.

  • How much does a Compact car rental cost in Florence?

    A Compact car rental in Florence costs $63 per day, on average.

  • What is the most popular rental car location in Florence?

    In Florence, cars are most frequently rented at Enterprise Rent-A-Car 2321 Mall Road (3 miles from city center).

  • Should I get insurance when renting a car in Florence?

    Most car rental providers in Florence offer insurance but the level of protection can differ substantially. If you're unsure whether to get extra protection for your car rental in Florence, check out KAYAK's car rental insurance guide.

  • How many car agencies are operating in Florence?

    KAYAK has deals for you to compare from 2 car rental agencies in Florence.

  • What do I need to know before booking a car rental in Florence?

    Finding the right price, understanding the add-ons and staying up to date with policy changes can be a challenge. That’s why KAYAK has produced the ultimate guide to renting a car to help you cut though the jargon and make the right choice for your rental car. Find tips and insights for how to book your rental, what car rental insurance you’ll need, how to deal with a car rental agency and what extra fees to expect (and avoid!).

  • Why should I use KAYAK to rent a car in Florence?

    KAYAK searches thousands of car rental agencies to provide you with offers from all car rental agencies operating in Florence so that you can compare car rental rates, reviews and pick-up and drop-off locations to find the best deal for you.

  • What type of car is recommended for driving in Florence?

    When considering the type of car to drive in Florence, various options can suit different preferences and needs. For those seeking a spacious and comfortable ride, a mid-size sedan or SUV can provide ample legroom and storage capacity for exploring the city and its surroundings. If you plan to travel with a larger group or have a lot of luggage, a minivan or crossover SUV can offer the necessary space and flexibility. Alternatively, if you prefer a more luxurious driving experience, renting a premium or luxury vehicle can enhance your comfort and style while cruising through Florence.

  • What’s the speed limit in Florence?

    In residential areas, the speed limit is 25 mph to prioritize pedestrian safety and minimize the risk of accidents. The speed limit is typically 35 to 45 mph on major city roads, such as highways and boulevards. However, it's essential to be mindful of specific signage and road conditions, as speed limits may vary in certain areas. Adhering to the posted speed limits ensures your safety and other road users' safety while driving in Florence.

  • Where are the best places to park in Florence?

    In Florence, there are several convenient parking options available for visitors. The Downtown Parking Garage on Tennessee Street offers ample parking spaces and is centrally located, making it an ideal choice for exploring the downtown area. Additionally, street parking is available throughout the city, particularly in the downtown district and near popular attractions. Be sure to check for any parking restrictions or time limits indicated by signage. If you're visiting specific destinations like the University of North Alabama or the Florence-Lauderdale Tourism Visitor Center, they often provide designated parking areas for visitors. The average hourly parking fee is approximately $1.

Florence car rental reviews and directory

 
All ratings and reviews are collected from KAYAK users with a verified car rental booking. Learn how KAYAK collects reviews.

Enterprise Rent-A-Car

7.3

Good

2 locations in Florence

Show locations

Locations in Florence

2225 Woodward Ave

+1 256 381 5606

Monday08:00 - 17:00
Tuesday08:00 - 17:00
Wednesday08:00 - 17:00
Thursday08:00 - 17:00
Friday08:00 - 17:00
Saturday09:00 - 12:00
Sunday00:00 - 00:00

2321 Mall Road

+1 256 767 0292

Monday08:00 - 17:00
Tuesday08:00 - 17:00
Wednesday08:00 - 17:00
Thursday08:00 - 17:00
Friday08:00 - 17:00
Saturday09:00 - 12:00
Sunday00:00 - 00:00

Filters

No reviews available

Budget

6.7

Okay

2 locations in Florence

Show locations

Locations in Florence

1600 6th Avenue Se

+1 256 350 8838

Monday08:00 - 17:0014:00 - 17:00
Thursday08:00 - 17:0014:00 - 17:00
Friday14:00 - 17:0008:00 - 17:00

1718 T Ed Campbell Drive

+1 256 381 7626

Monday08:30 - 17:00
Thursday08:30 - 17:00
Friday08:30 - 17:00

Filters

No reviews available

Avis

6.2

Okay

One location in Florence

Show locations

Locations in Florence

1718 T. Ed Campbell Drive

+1 256 381 7626

Monday08:30 - 17:00
Thursday08:30 - 17:00
Friday08:30 - 17:00

Filters

No reviews available

Hertz

5.3

Fair

2 locations in Florence

Show locations

Locations in Florence

1729 Ed Campbell Dr

+1 256 551 2744

Monday08:00 - 17:00
Tuesday08:00 - 17:00
Wednesday08:00 - 17:00
Thursday08:00 - 17:00
Friday08:00 - 17:00
Saturday09:00 - 12:00

875 Cox Creek Parkway

+1 256 275 3313

Monday13:00 - 17:0008:00 - 17:00
Tuesday13:00 - 17:0008:00 - 17:00
Wednesday08:00 - 17:0013:00 - 17:00
Thursday13:00 - 17:0008:00 - 17:00
Friday13:00 - 17:0008:00 - 17:00

Filters

No reviews available

U-Save

4.5

Mediocre

One location in Florence

Show locations

Locations in Florence

1907 N Locust Ave

+1 931 762 8874

Opening times not available

Filters

No reviews available

Global Rent A Car

4.0

Mediocre

One location in Florence

Show locations

Locations in Florence

1907 N Locust Ave Po Box 113

Opening times not available

Filters

No reviews available

Easirent

No score available yet

One location in Florence

Locations in Florence

Northwest Alabama Regional Airport

Opening times not available

Filters

No reviews available

Car rental locations in or near Florence

Traveling to a place near Florence?

Rent a car at Florence if you plan to visit one of these locations
Sheffield

Florence car rental information

Pick-up locationFlorence
Car typesCompact, Compact SUV, Economy, Full-size, Full-size SUV, Intermediate, Intermediate SUV, Luxury, Open air all terrain, Pickup truck, Standard, Standard SUV
Rental locations2
Airport locations0
Popular agenciesEnterprise Rent-A-Car, Hertz

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