Cheap car rentals in Madison
| $19/day | Economy |
| $19/day | Compact |
| $20/day | Intermediate |
| $39/day | Standard |
| $24/day | Full-size |
| $46/day | Minivan |
| $39/day | Premium |
| $51/day | Intermediate SUV |
| $51/day | Compact SUV |
| $57/day | Standard SUV |
Madison car rental reviews and directory
Hertz
Locations in Madison
2101 Darwin Road+1 608 241 5597
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
4000 International Lane+1 608 241 3803
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 08:00 - 17:00 |
| Sunday | 08:00 - 17:00 |
6514 Odana Road+1 608 833 1118
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 09:00 - 12:00 |
8.0 ExcellentDec 25 2020
Cons: The vehicle didn’t have washer fluid in it when I got it and I had to go buy some.
2.0 MediocreOct 6 2020
Cons: Car had no AC!? In the Summer? It was too late - almost Chicago when discovered...
6.0 GoodOct 6 2020
Pros: Drop off was super easy and then came the call - a small chip in the windshield, they needed us to return for a VIR, and they write it up as quarter sized! We had to produce our own dime to show them it was smaller than a dime and did not impede the driver view and they couldn’t share the drop off pictures, when they showed us the wipers were up and the vantage point didn’t show whether a small chip had been there.Cons: A cleaner vehicle, there was trash inside and dirt and the windows weren’t clean, and they had us buy Sirius radio, said they’d show us how to use it but he just took pictures and left me the keys...we didn’t use the radio and were charged for it.
10.0 ExcellentSep 23 2020
Pros: quick easy pick up/ drop off. Clean comfortable vehicle.Cons: .
10.0 ExcellentSep 23 2020
Pros: Quick, easy pick up and drop off. Nice clean comfortable vehicle.
5.6 OkayJan 27 2020
Cons: Rude and condescending at check-out in Madison; was on her phone and seemed that I was interrupting her to check out the car.
9.6 ExcellentOct 1 2019
Pros: Vehicle was in good shape and everything went smoothly at pickup.Cons: The luxury car offering was only a Chrysler 300 ... I would have liked to see a better offering, but the vehicle was acceptable enough.
10.0 ExcellentSep 19 2019
Pros: The Hertz Team at Madison Wisconsin were professional and friendly. Drop off was easy and hassle free.Cons: Could not have been better. The car was basically brand new.
5.6 OkayAug 3 2019
Pros: I did not receive the car I rented from kayak. Hertz did not have a luxury car available for me to rent so I got a gas credit which does not make up for the sore back I have now because of a less comfortable car.Cons: Getting the car I rented.
9.2 ExcellentJul 19 2019
Pros: Staff was friendly and patient.Cons: Wish there were more location options to pick up the car for one way drop off
Enterprise
Locations in Madison
1864 E Washington Ave+1 608 242 5000
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 09:00 - 12:00 |
| Sunday | 00:00 - 00:00 |
2 Eastpark Ct+1 608 241 8901
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 09:00 - 12:00 |
| Sunday | 00:00 - 00:00 |
200 W Beltline Hwy+1 608 260 0063
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 09:00 - 12:00 |
| Sunday | 00:00 - 00:00 |
4000 International Ln+1 608 661 4900
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 08:00 - 17:00 |
| Sunday | 08:00 - 17:00 |
6646 Odana Rd+1 608 833 2220
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 09:00 - 12:00 |
| Sunday | 00:00 - 00:00 |
10.0 ExcellentJun 9 2020
Pros: very friendly staff. clean car. free upgrade due to car I ordered not in lot yet. car worked well. very positive experience.
10.0 ExcellentFeb 18 2020
Pros: Staff was excellent treated very well go to business there againCons: In my opinion they did very well and again I will do business with them again
10.0 ExcellentOct 21 2019
Pros: The young fellow was very accommodating, changing cars for me when another renter left the car with terrible smoke smell. He also walked around and marked things I wouldn't have seen to avoid getting "pinged" later....one ways can get you like that.
10.0 ExcellentAug 4 2019
Pros: The staff was the best! He asked why we were renting & made a suggestion to he could give me a truck vs suv for the same cost. That was the best! The truck met our needs even better than the suv would have.Cons: Best experience I have ever had when renting a car!
8.0 ExcellentJul 27 2019
Cons: The airport Enterprise desk sent me across town to another Enterprise location that was closed till noon.
2.0 MediocreJul 16 2019
Cons: Rented the car to pick up close to my apartment. Did not get the details, requested several times, no response. Went to pick up the car at the place, the car was not available!! Poor performance!!
10.0 ExcellentMay 8 2019
Pros: Friendly and courteous staff
8.4 ExcellentMay 6 2019
Pros: very friendly but not helpful!Cons: The person who rented the car to me neglected to tell me that they didn't have anyone available to drive me home after I returned the rental car on a Saturday morning. When I returned the car, the person behind the counter just said, "Oh, we don't have anyone on Saturdays."
10.0 ExcellentMar 28 2019
Pros: Staff was nice, Friendly and accommodating.Cons: When trying to contact the actual store, I got the reservation center. They were very pushy and said the size of vehicle was going to be at the location. When we got there, the vehicle size was not there. We wound up having to choose something else at the same price.
9.6 ExcellentFeb 25 2019
Pros: The staff was prompt, friendly, helpful and gave clear directions. Car was in excellent condition and clean and conveniently located.
Alamo
Locations in Madison
4000 International Lane+1 608 249 1614
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 08:00 - 17:00 |
| Sunday | 08:00 - 17:00 |
8.0 ExcellentAug 17 2020
Pros: Price and fast serviceCons: First car was cleaned but had the maintenance light on and a low pressure tired. The second car was not not too cleaned. Also, I wanted to add an extra day but they would charge me more than twice instead of honoring the same price.
6.0 GoodAug 7 2020
Cons: Our car was damaged after we returned it. Unfortunately, we didn't take pictures after we dropped it off and are being charged for it. I understand their policy, and they can do what they want, but it puts a damper on our experience.
10.0 ExcellentJul 9 2020
Pros: Staff was friendly, easy pick up And return
10.0 ExcellentApr 17 2020
Pros: Very fast pickup and drop off. Clean and quality car. Great price.
10.0 ExcellentApr 13 2020
Pros: Dane County Airport Agent was on point with her details everything was ready for me. Durning this pandemic, vehicle was wiped down prior and could smell the cleanest when I opened the car door. When I dropped off in Charlotte Airport, the attendant was professional. Thank you Alamo!Cons: No
8.0 ExcellentAug 15 2019
Pros: easy and friendly staff. car close to desk.Cons: nothing particular.
10.0 ExcellentJul 16 2019
Pros: BestCons: Best
7.2 GoodFeb 7 2019
Pros: Staff was greatCons: It was freezing cold below zero and they knew I was coming in. I feel they could have either moved the vehicle closer or started it. I had to walk to the furthest outside stall and it was hard starting the vehicle
2.0 MediocreJan 23 2019
Cons: Vehicle was not safe. I rented a car a few hours before a forecast 5-7 inch snowstorm. After almost getting stuck several times during the blizzard, I checked the condition of the tires. They were beyond the industry standard for replacement. Shocking that Alamo would rent a car in this condition.
10.0 ExcellentJan 15 2019
Pros: Ease of renting, price, value, agent service and friendliness
Budget
Locations in Madison
1136 East Washington Avenue+1 608 251 2181
| Monday | 07:30 - 12:30 14:00 - 17:30 |
| Tuesday | 07:30 - 12:30 14:00 - 17:30 |
| Wednesday | 07:30 - 12:30 14:00 - 17:30 |
| Thursday | 07:30 - 12:30 14:00 - 17:30 |
| Friday | 07:30 - 12:30 14:00 - 17:30 |
| Saturday | 09:00 - 12:00 |
2320 Darwin Road+1 608 242 0429
| Monday | 14:00 - 17:30 08:00 - 17:00 |
| Tuesday | 14:00 - 17:30 08:00 - 17:00 |
| Wednesday | 14:00 - 17:30 08:00 - 17:00 |
| Thursday | 14:00 - 17:30 08:00 - 17:00 |
| Friday | 14:00 - 17:30 08:00 - 17:00 |
| Saturday | 08:00 - 17:00 |
4000 International Lane+1 608 249 5544
| Monday | 09:30 - 22:45 |
| Tuesday | 09:30 - 22:45 |
| Wednesday | 09:00 - 12:00 |
| Thursday | 09:00 - 12:00 |
| Friday | 09:00 - 12:00 |
| Saturday | 09:00 - 12:00 |
| Sunday | 09:00 - 12:00 |
10.0 ExcellentNov 30 2020
Pros: The agent was friendly and funny. Checking-in electronically made it so I was in and out of the store very quickly.Cons: Nothing of note could have been improved.
7.2 GoodOct 12 2020
Pros: Staff was lovely and helpful! The car fit our needs.Cons: Felt pressured to get car protection
10.0 ExcellentAug 29 2020
Pros: Car was super clean- both pick-up and drop-off was super easy and the employees were informed and so nice.Cons: Shuttle to off airport location would be great as walking with luggage isn’t easy..
10.0 ExcellentAug 19 2020
Pros: Hassle free pick up and drop off
10.0 ExcellentJul 12 2020
Cons: Nothing, it was great!
10.0 ExcellentDec 10 2019
Pros: The woman who helped me at the front desk at pickup was great at explaining everything and very personable.
6.0 GoodNov 3 2019
Cons: The hours of operation were very odd. I could have read more fine print but most people assume at least regular 9-5.
5.2 OkayOct 11 2019
Cons: It was fairly expensive for the car I got.
5.6 OkayJan 26 2019
Pros: Drop off was super easy. Affordable car for what we needed. Car was clean inside though very snowy on the exterior.Cons: Computers were down so the budget/Avis rep sent us to a different location. She didn’t offer transportation there. She said she would call and let them know but failed to do so it took extra time for the Avis rep to figure out what to do.
8.0 ExcellentOct 6 2018
Cons: I felt rushed when picking up the car and signing the lease papers. The agent added the gas option before asking me if I wanted it.
Avis
Locations in Madison
1136 East Washington Avenue+1 608 251 1717
| Monday | 07:30 - 12:30 14:00 - 17:30 |
| Tuesday | 07:30 - 12:30 14:00 - 17:30 |
| Wednesday | 07:30 - 12:30 14:00 - 17:30 |
| Thursday | 07:30 - 12:30 14:00 - 17:30 |
| Friday | 07:30 - 12:30 14:00 - 17:30 |
| Saturday | 09:00 - 12:00 |
2320 Darwin Road+1 608 242 0429
| Monday | 14:00 - 17:30 08:00 - 17:00 |
| Tuesday | 14:00 - 17:30 08:00 - 17:00 |
| Wednesday | 14:00 - 17:30 08:00 - 17:00 |
| Thursday | 14:00 - 17:30 08:00 - 17:00 |
| Friday | 14:00 - 17:30 08:00 - 17:00 |
| Saturday | 08:00 - 17:00 |
4000 International Lane+1 608 242 0600
| Monday | 09:30 - 22:45 |
| Tuesday | 09:30 - 22:45 |
| Wednesday | 09:00 - 12:00 |
| Thursday | 09:00 - 12:00 |
| Friday | 09:00 - 12:00 |
| Saturday | 09:00 - 12:00 |
| Sunday | 09:00 - 12:00 |
10.0 ExcellentAug 28 2019
Pros: Very friendlyCons: Better signage about leaving car and walking in n.
4.8 OkayJun 26 2019
Pros: The staff at the counter were very pleasant and helpful.Cons: The car was in pretty poor condition. It had some dents and scratches, and if it had been cleaned the cleaning didn't show. Candidly, the car wasn't worth the high rental cost; I've had much nicer cars for a lower cost at other airports.
10.0 ExcellentNov 19 2018
LifesaverPros: Briana (I think it was Briana) at the Dane County Airport helped me quickly get into a great car after a disastrous experience with having a flight canceled without warning. I was in a hurry and on a tight budget. She was kind and helpful and got me a wonderful, reliable and comfy car, fast.
10.0 ExcellentNov 27 2017
Pros: We appreciated the call explaining Avis' request to switch our vehicle for your own purposes.
9.6 ExcellentFeb 7 2017
Cons: the "low tire pressure" light came on and the window washer did not work because it was frozen
3.6 MediocreJan 5 2017
Terrible customer servicePros: Friendly but slow counter service.Cons: Slow process to complete pick up. I received no communication that the drop off point for my one-way rental was a satellite location with no official Avis presence, then was charged for a second day after they claimed it was returned late even though there was only a place to drop the keys, so they have no way of verifying my return time. When I called to dispute the additional late charges, the customer service was slow and unhelpful.
6.4 GoodJul 16 2016
Cons: Was not a ware I had to pick up off site...cost me too much time on a business trip.
3.6 MediocreDec 29 2015
Cons: Constant attempts at up selling. They finally gave me a Kia from Budget that had a defective front seat
National
Locations in Madison
4000 International Lane+1 608 249 1614
| Monday | 08:00 - 17:00 |
| Tuesday | 08:00 - 17:00 |
| Wednesday | 08:00 - 17:00 |
| Thursday | 08:00 - 17:00 |
| Friday | 08:00 - 17:00 |
| Saturday | 08:00 - 17:00 |
| Sunday | 08:00 - 17:00 |
5.6 OkayDec 30 2018
Small location, fast servicePros: I dropped off in less than 5 minutesCons: I would not recommend Avis ever again
Sunnycars![Sunnycars]()
1 location in Madison
Sunnycars
Locations in Madison
4000 International Lane
Recent reviews
371 travelers who rented a car in Madison gave the car agency they used an average rating of 7.9
Car rental locations in or near Madison
Good to know
Most popular agency | Enterprise |
|---|---|
Most popular car type | Economy |
Average price | $52/day |
Good deal | $38/day |
When to book a rental car in Madison
Average daily price per month
Rental car prices as pick-up date approaches
Top tips for renting a car in Madison
- 25% of our users found rental cars in Madison for $38 or less
- Book your rental car in Madison at least 1 day before your trip in order to get a below-average price
- Off-airport rental car locations in Madison are around 9% cheaper than airport locations on average
- Intermediate rental cars in Madison are around 37% cheaper than other car types, on average
FAQs about renting a car in Madison
Some car rental companies in Madison which have updated their car rental health and safety policies due to COVID-19 to make sure vehicles are clean and disinfected include Enterprise, Hertz and Budget
On average a rental car in Madison costs $52 per day.
In the past 72 hours, the cheapest rental cars were found at Hertz ($19/day), Enterprise ($30/day) and Avis ($31/day). In the last 72 hours the cheapest rental car price was found at Hertz 6514 Odana Road 53719-1124 (5 miles from city center).
Based on ratings and reviews from real users on KAYAK, the best car rental companies in Madison are Enterprise (8.6, 248 reviews), Budget (8.0, 59 reviews), and Hertz (7.5, 191 reviews).
The average gas price in Madison is $0.69 per gallon over the past 30 days. Filling up a gas tank costs between $8 and $11, depending on the car size.
Economy (Hyundai Accent or similar) is the most frequently booked rental car type in Madison.
Car rental companies onsite at Truax Field airport include Enterprise, Hertz, Budget, Avis, Alamo and National.
Car rental companies that offer shuttle or pick-up services from Truax Field airport to off-airport locations include Enterprise, Hertz, Budget, Avis, Alamo, and National.
Take a look at our extensive car rental location map to find the best rental cars near you.
A Economy car rental in Madison costs $59 per day, on average.
A Standard car rental in Madison costs $52 per day, on average.
A Intermediate car rental in Madison costs $64 per day, on average.
In Madison, cars are most frequently rented at Hertz 2101 Darwin Road (5 miles from city center).
On average a rental car in Madison costs $366 per week ($52 per day).
On average a rental car in Madison costs $1,569 per month ($52 per day).
Finding the right price, understanding the add-ons and staying up to date with policy changes can be a challenge. That’s why KAYAK has produced the ultimate guide to renting a car to help you cut though the jargon and make the right choice for your rental car. Find tips and insights for how to book your rental, what car rental insurance you’ll need, how to deal with a car rental agency and what extra fees to expect (and avoid!).