Pros: The reasonI rated POOR is when I arrived at the airport, I went to the Enterprise counter an found out that there was no reservation. My reservation was at someplace separate from the airport. To get to the place would have involved a taxi ride and extra time I did not have. Kyak should clearly state that their rental is an "in town" rental. There was another person at the counter at the same time who also fell into the same trap. Both of us ended up renting our cars from the airport counter.
Cons: I booked a rental at the airport I was arriving at. I get there at 11pm go up to the rental counter and she has no record of me at all. The lady at the counter then does a system search and finds out you screwed me royally and my rental was booked at a Hertz in the same town as the airport and that location closed at 6pm. I was stranded at an airport that had no cell service an hour an a half from my destination. I ended up having to pay a taxi to drive me late at night all the way to where i was going. I lost so much money from booking a rental from Hertz, never again will I use Hertz